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International Tourism on Track for a Rebound after an Exceptionally Challenging 2009
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Madrid, Spain 18 January 2010 – Growth returned to international tourism in the last quarter of 2009 contributing to better than expected full-year results, according to the latest edition of the UNWTO World Tourism Barometer. International tourist arrivals fell by an estimated 4% in 2009. Prospects have also improved with arrivals now forecast to grow between 3% and 4% in 2010. This outlook is confirmed by the remarkable rise of the UNWTO Panel of Experts’ Confidence Index.

2009 – Last quarter sees return to growth

International tourist arrivals for business, leisure and other purposes are estimated to have declined worldwide by 4% in 2009 to 880 million. This represents a slight improvement on the previous estimate as a result of the 2% upswing in the last quarter of 2009. In contrast, international tourist arrivals shrank by 10%, 7% and 2% in the first three quarters respectively. Asia and the Pacific and the Middle East led the recovery with growth already turning positive in both regions in the second half of 2009.

To read the full press release and download additional information go to: www.UNWTO.org

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